Sunhouse
MUSIC
TECHNOLOGY
Sunhouse
MUSIC
TECHNOLOGY
Sunhouse
Tenoch and Tlacael Esparza came to River + Wolf in search of a name for their new music technology company, a cutting edge sensory percussion software platform that transforms drums into an unlimited tool for composing and performing. Using the latest advances in signal sensor and signal technology, the company’s products reinvigorate and expand the possibilities of live performance. We found our inspiration in an Aztec myth that tells of a once dark world transformed through music. The name, Sunhouse, resonated with the founders for numerous reasons, among them its link to their rich Mexican and Aztec heritage.

Due to the artistic and entrepreneurial backgrounds of the company founders, we were able to push the naming envelope fairly far. This led to a robust master list of allusive names, among them Sunhouse.

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