At River + Wolf, we love great brand names—not only our own, but also those created by marketing execs, company founders, and agency colleagues. To celebrate these magnificent monikers and, more broadly, the art of brand naming, we have created Names of Distinction (NOD), a monthly gallery that features the names of emerging and established products and companies that have launched in the last ten years or so.
This month features a romantic collection of chocolate and fragrance names, just right for Valentine's day. Have a look.
To brighten the dreariness of January (at least in some parts of the world), our gallery is featuring an elegant and edgy, poetic and playful collection of striking cosmetic shade names plus a few names of companies in the business of making these colorful products. And for a little insight into what makes them so great, have a look at NOD's January blog.