Mat Ye and his BTC enthusiasts sought a name for their innovative omni-chain staking portal for Bitcoin-backed, EVM-compatible layer 2 blockchains. With a mission of building a decentralized infrastructure for wrapping all BTC native assets, fostering omni-coin interoperability, and enhancing liquidity for BTC DeFi products, the name needed to be powerful and trustworthy.
After exploring a range of themes, including science fiction, space, and the Italian Renaissance, the founder ultimately selected the name, "Lorenzo Protocol." This choice was inspired by Lorenzo di Piero de’ Medici, linking the company to the renowned Renaissance banking family. The selection of this name perfectly aligns with the company's overarching mission to advance the borderless global economy using Bitcoin, with the aim of bolstering democratic governance, and promoting more inclusive access in the worldwide public sphere.
Amidst recent crypto turbulence, it's crucial to steer clear of overly playful names, as they do not inspire trust. We were pleased that Mat and his team embraced this idea, opting for a name like Lorenzo - a moniker that is solid, but with an elegant, contemporary flair.