Peakpoint Press
Skyhorse Publishing came to River + Wolf in search of a name for their soon-to-launch business imprint, focused on ideas that readers need to succeed in the workplace, grow in their personal lives, and better navigate the world around them. The client preferred real words that directly suggested achievement and expertise. Peakpoint, with its appealing alliteration, fit the bill. "Peak" played to reaching personal or professional heights, whereas "point", as a verb, suggested expert authors pointing the way. It also captured the idea of giving force or emphasis to words or actions.
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