Sometimes a river twists and turns, responsive to the lay of the land. Other times, it is an unstoppable force, carving its way through solid rock.
As to wolves, they’re known for their deep instinct, keen intelligence, and sense of loyalty. And since no two wolves make the same sound, the wolf is considered a precise and original communicator.
For these reasons and more, we believe River + Wolf is the perfect metaphor for how we work and what we stand for.
For more than a decade Margaret Wolfson has worked as a brand naming specialists for global and boutique agencies, leading out projects and developing company, product, and service names, brand stories, and marketing messages for both established and emerging companies. In 2014, she founded River + Wolf, a brand naming service and messaging company. As the Founder and Chief Creative of River + Wolf, Margaret is involved in every project, applying her well-honed creative and strategic expertise to helping companies of every size and industry. A sought after thought leader, she has been published or quoted in leading journals among them Forbes, The Next Web, the New York Times, NBC, Fast Company, and Crain’s to mention a few.
In addition to her branding pursuits, Margaret is an award-winning author of several books and accomplished artist-entrepreneur with a long history of producing/performing spoken arts concert throughout the world. Margaret received an MA from New York University.
The people at River + Wolf are right brained and left. Dreamers and doers. Strategic planners and spontaneous creators. People who find inspiration in the great works of the past, the trends of today, and the visions of tomorrow.
These wide-ranging orientations are what enable us to hit the mark almost every single time.
River + Wolf’s Margaret Wolfson intuitively understood the message I was trying to convey. Her suggestions were so creative and fresh, and yet so true to my brand's character and story. And her commitment to my business was absolutely stalwart. I feel completely confident saying: River & Wolf is the best of the best.
Elizabeth Lane, Founder, Quarterlane Books